The first one (black text) is the final I chose for the project, the other two were ones I made in the process which I liked but my prof didn’t :P
You must be thinking that I’m not very creative for sticking to the Canadian maple leaf.. and you’d be right if I had absolutely no concerns with the logo actually being accepted by air canada. But in this project we had to take into consideration many aspects of the company, it wasn’t just a logo design, we did extensive research on our chosen corporations. In my research I found out that air canada as become a symbol for Canada: “Canada’s Flag Carrier” and it invokes a sense of patriotism among Canadians. This s why I chose to stick to the Maple leaf!